Basic Attention Token Spotlight

Spotlight for Basic Attention Token

basic attention token image


What is it?⠀


Basic Attention Token is a utility token based on the Ethereum technology that can also be used as a unit of account between advertisers, publishers, and users in a new, blockchain-based digital advertising and services platform. The token is not a digital currency, security or a commodity and is meant to be used with the Brave Browser⠀

What is it for?⠀


In the world of digital advertising, consumers are abused with 50% of the average consumer mobile data being used for ads and trackers. Publishers are hurting as platforms like Google and Facebook take 73% of all ad dollars. And Advertisers lack information on what they are paying for. The Basic Attention Token seeks to address these issues by paying consumers for their attention and publishers for their content (giving them the lionshare of the revenue w/o Google or Facebook), while providing advertisers with more in return for their ads.⠀

Current stats (as of 10/4/17)⠀


Market Cap: $276,178,000 ⠀

Volume (24h): $7,002,000⠀

Circulating Supply: 1,000,000 BAT⠀

Total Supply: 1,500,000,000 BAT⠀



Website - https://www.basicattentiontoken.org

Reddit - r/BATProject⠀

Twitter - @AttentionToken